Government Advertising Management
Index
257 KB]The Department of Finance and Deregulation (Finance) operates the Central Advertising System (CAS), which consolidates government advertising expenditure and secures optimal media discounts on Commonwealth wide negotiated media rates. In operating the CAS, Finance manages the contracts of two media specialists which assist in media planning, placement and rates negotiations with media outlets. Universal McCann handles all campaign media planning and placement, and hma Blaze places all non-campaign advertisements, such as job vacancies, tender and public notices.
All Australian Government departments and agencies that are subject to the Financial Management and Accountability Act 1997 [
](FMA Act) are required to place their advertising through the CAS.
Other government organisations which may use the CAS and access the rates, terms and conditions that the Commonwealth has negotiated include:
- agencies covered by the Commonwealth Authorities and Companies Act 1997 [];
- the Northern Territory and Australian Capital Territory governments;
- Commonwealth statutory authorities and government business enterprises; and
- organisations provided with Australian Government funding for advertising or communications purposes.
Department of Finance and Deregulation Contact Details
Postal Address
Department of Finance and Deregulation
John Gorton Building, King Edward Terrace
PARKES ACT 2600
Acting Branch Manager
Jane Wagner
Phone: (02) 6215 3203
Director, Government Advertising
Michael Graham
Phone: 02 6215 2328
Contact for information on this page: Government Advertising