Content: Branding
Branding - Style Guide for Australian Government Agencies
Agency: Department of the Prime Minister and Cabinet (Government Communications Unit)
Reference: http://www.gcu.gov.au/code/infodept/branding/index.html [
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About: In June 2003, the Australian Government decided that common branding would apply to all Australian Government departments and agencies. The design guidelines were developed to help departments and agencies ensure that the new branding design is consistently applied.
Status: Mandatory, except in cases where the Department of the Prime Minister and Cabinet has approved an exemption.
Online Branding
Agency: Australian Government Information Management Office
Reference: http://webpublishing.agimo.gov.au/Branding [].
About: In June 2003, the Australian Government decided that common branding would apply to all Australian Government departments and agencies. AGIMO is responsible for developing guidelines for branding in the online environment. The guidelines focus on providing a more consistent user experience for government websites and appropriate application of the new branding design.
Status: Mandatory, except in cases where the Department of the Prime Minister and Cabinet has approved an exemption
Contact for information on this page: webpublishing@finance.gov.au